How to release a Maithili song: Spotify, JioSaavn, Vidyapati geet and caller tunes

Maithili is the language of Mithila. In India it is spoken across the Darbhanga, Tirhut, Kosi, Purnia, Bhagalpur and Munger divisions of Bihar, and in Jharkhand's Santhal Pargana division, where it is an additional official language. Across the border, it is spoken in Nepal's Madhesh and Koshi provinces.

Census 2011 counted about 1.36 crore Maithili speakers, and Maithili is one of the 22 languages in the Eighth Schedule of the Constitution. Its song tradition runs from the poet Vidyapati, six centuries ago, to the long cycle of wedding songs, and films such as Mithila Makhan (2016) are part of an effort to revive Maithili cinema.

Release once with SUF Digitals and a Maithili song reaches Spotify, JioSaavn, YouTube Music, Apple Music, Amazon Music, Gaana, Instagram, Facebook and 150+ stores worldwide. Caller tunes on Jio, Airtel, Vi and BSNL come with it at no extra cost.

If you searched "maithili song upload kaise kare", this is the full process on SUF Digitals, in six steps.

1. Create your SUF Digitals account and choose a plan: prices start at Rs 999 a year before GST, and you keep 100% of your copyright on every plan.
2. Add your artist name with your Spotify and Apple Music profile links. On your first release, mark yourself as new to the stores, and your artist pages are created with it.
3. Create a release and choose Maithili under All languages in the language picker, for the release and for each track. The stores list it as Maithili.
4. Upload a WAV or FLAC master (16 or 24 bit, 44.1 to 96 kHz) and a square 3000 x 3000 pixel cover in JPG or PNG. Try the free cover art checker first; it runs the same checks.
5. Credit the singers, composers, lyricists and producers, and declare each song's rights. Choose your release date if you are on Rising or higher; on Debut it is set 7 days after you submit.
6. Submit. SUF checks the release against the stores' rules before it is sent. On release day, share your free smart link, which opens the song in each fan's own music app.

The straight answer: we found no store-run playlist just for Maithili on Spotify, JioSaavn or Apple Music as of October 2026. Maithili is also not yet on JioSaavn's own list of languages.

That does not make pitching pointless. From the Pro plan up, SUF pitches your release to the editors at Spotify, Apple Music, JioSaavn, Gaana, Amazon Music and YouTube Music, where a Maithili song is considered for their wider Indian, folk and devotional playlists. An EP or album can be pitched as one release.

The release needs to be locked at least 14 days before release day, as Spotify will not consider a song pitched fewer than 7 days ahead. The editors decide, a place on any playlist is never guaranteed, and SUF never pays for streams or playlist spots. Every play from your own listeners also feeds Spotify's algorithmic playlists: Release Radar, Daily Mix and Discover Weekly. Read more about playlist pitching.

Maithili's official script is Devanagari. Its original script is Tirhuta, and Kaithi and the Newar script were also used in the past.

Write the store title in Roman letters, the way a listener in Darbhanga or Janakpur would type it into a phone. Share the Devanagari title, or the Tirhuta one if you use it, in the release description and your YouTube and Instagram captions.

Your artist name goes in English letters (letters, numbers, spaces and . ' & ( ) - only), spelled one way on every release, since two spellings make two artist pages. Titles cannot carry emoji, ALL CAPS, "feat." or promo words such as Official, Lyrical, Video Song, Latest, New Song or Trending, so a fan looking for a Maithili new release song finds it by its real name. Words on the cover must match the title and artist name.

Kartik, in October and November, holds two festivals with songs of their own. Sama Chakeva, the festival of brothers and sisters, has its traditional Maithili folk songs, and Chhath has songs sung at night.

Weddings have a cycle of their own: a Maithili wedding day begins with Suhag songs and ends with Samdaun. Birth songs welcome a new child.

For a festival song on Pro and above, lock the release at least 14 days before release day so it can be pitched. Three to four weeks before Sama Chakeva or Chhath is better, so the song is out before families begin their preparations.

Maithili folk music is wide: Vidyapati songs, the love songs Batagami, Gwalari, Raasa and Maana, Uddasi and Athongar, and Sama Chakeva geet. Devotional singing includes Gosaunik-git and Bhagabati-git for family deities, along with bhajan and kirtan.

Every track carries a rights type: original, cover, traditional or public domain, or remix. Vidyapati's poems and songs handed down for generations belong to everyone, so mark them Traditional or public domain, with a recording that is your own.

A song someone else wrote recently, or a film song, is a cover and needs the song owner's licence (cover songs); a remix needs the original recording owner's permission. YouTube Content ID takes only original songs with no samples or non-exclusive beats, never bhajans or folk songs. The devotional music guide has more.

Maithili is one of every Indian language we release in. Compare plans, or read the guides for Mithila's neighbours, Magahi, Angika and Bajjika and Bhojpuri.