YouTube Content ID and Official Artist ChannelGet paid every time your song is used on YouTube.
SUF Digitals puts your releases on YouTube Content ID, so videos that use your recording are claimed and their ad revenue comes to you, and it files your YouTube Official Artist Channel request once you qualify. Both come with every SUF plan, artist and label, from Rs 999 a year.
Your music is also delivered to YouTube Music with the rest of your release, and YouTube earnings land in the same statement as Spotify, JioSaavn and caller tunes.
Claims handled for you
Re-uploads, fan videos and reels on YouTube that use your recording are matched and claimed.
Checked before enrolment
Each release is checked for samples and non-exclusive beats first, so Content ID never claims what is not yours.
One verified channel
Official Artist Channel merges your channel and Topic channel, with the music note badge.
How Content ID works with SUF
- 1Release through SUFYour song goes to YouTube Music and 150+ other stores with the rest of your release.
- 2SUF checks the releaseRecordings you fully control are enrolled in Content ID. A song with samples, a non-exclusive beat or public domain material is kept off it, so it never claims someone else's work.
- 3YouTube scans uploadsEvery new video on YouTube is compared with your reference. A match is claimed for you automatically.
- 4Revenue comes to youAd revenue from claimed videos is reported with your YouTube earnings and paid in your statement, in rupees.
Official Artist Channel: what changes
One channel, not three
Your own uploads, the auto-generated Topic channel and your releases come together on one verified channel.
Combined subscribers
Subscriber counts merge, so fans who followed the Topic channel count towards your channel.
A clean discography
Albums and singles show in order, and search shows one artist page instead of fragments.
Artist tools
Better audience analytics, control of the channel layout and access to YouTube's artist features.
YouTube questions
What is YouTube Content ID?
Content ID is YouTube's system that recognises your recording when it is used in someone else's video. When it finds a match, the video is claimed and the ad revenue from it is routed to you, so fan videos, covers and re-uploads that use your song earn for you instead of for the uploader.
Is Content ID included in my SUF Digitals plan?
Yes. YouTube Content ID and Official Artist Channel help are listed on every artist plan, from Debut at Rs 999 a year, and label plans cover them across the whole roster.
Should every song be put on Content ID?
No. A recording that contains samples, a licensed beat you do not control exclusively, or public domain material should not be enrolled, because Content ID would claim videos that are not yours and trigger disputes. SUF checks each release and advises before it is enrolled.
What is a YouTube Official Artist Channel (OAC)?
An Official Artist Channel merges your own channel and the auto-generated Topic channel into one verified artist channel with a music note badge, combines your subscriber counts and shows your releases as one discography.
What do I need for an Official Artist Channel?
An active YouTube channel you own, at least three official releases delivered to YouTube through a distributor, and channel content that follows YouTube's guidelines. Request it from Support in your SUF portal; approval typically takes a few weeks.
Someone uploaded my song on their channel. What can I do?
If the song is on Content ID, the video is claimed automatically and its ad revenue comes to you. For piracy or a false claim against your own upload, raise it from your portal and SUF escalates the takedown or dispute for you.
Where does YouTube money show up?
YouTube and YouTube Music earnings appear in your SUF statement by month, store and country, alongside your other royalties, and are paid in rupees on your plan's payout schedule.
Read next
Your music, protected and paid on YouTube.
Content ID, Official Artist Channel help and YouTube Music delivery on every SUF plan.
See plans and pricing