Distribution
Release under your own name or your label. 150+ stores, YouTube Content ID and Official Artist Channel, Dolby Atmos delivery, editorial pitch support, and a portal that shows delivery status, statements and analytics in one login.
Music Distribution for Independent Artists and Labels in India
Release to Spotify, Apple Music, YouTube and 150+ stores. Get paid in rupees, and your copyright stays 100% yours.
- 150+ storesWorldwide delivery
- 69 Indian languagesRelease in your own language
- 100% copyrightStays with you, forever
- Paid in rupeesAnnual plans, GST invoiced
Your music, everywhere it matters
Spotify
Apple Music
YouTube Music
TikTok
Instagram
Facebook
Snapchat
Deezer
Tidal
SoundCloud
Pandora
Shazam
And 150+ more stores and streaming services worldwide.
Pitched where curators listen
New Music
Friday India
Spotify editorial
New Music Friday India
The week's essential new drops
New Music
Daily
Apple Music editorial
New Music Daily
Today's most vital releases
Fresh
Finds India
Spotify editorial
Fresh Finds India
Tomorrow's independents, first
Punjabi
Hits
Apple Music editorial
Punjabi Hits
Punjabi music's biggest right now
RADAR
India
Spotify editorial
RADAR India
Emerging artists on the rise
Bollywood
Hits
Apple Music editorial
Bollywood Hits
The songs ruling the charts
Punjabi
101
Spotify editorial
Punjabi 101
The heavy hitters, wall to wall
Today's
Hits
Apple Music editorial
Today's Hits
What the world is playing now
Illustrative covers. Playlist placement is pitched, never guaranteed.
From your upload to every store, in five steps.
The portal does the checking, the delivery and the reporting. You do the music.
01
Upload
Drop your WAV or FLAC master and artwork in the portal. It checks them against store specs before anything ships, so nothing bounces for a technical reason you could not see.
02
Review
Metadata, credits, artwork and audio get a real check. If something needs a fix, you see exactly what and why, in plain language.
03
Delivery
Your release goes to 150+ stores with the right credits, language, territories and release date.
04
Live
The portal detects when your song is live on the stores and emails you a release card sized for stories and posts, ready to share.
05
Paid
Statements land in the portal itemised by store and country. Payouts are in rupees on your plan's schedule, with GST and TDS handled for you.
What could your music earn each month?
Move the sliders. The estimate uses publicly reported average per-stream rates for Indian and international listeners.
Estimated royalties, Rising plan
₹7,523 to ₹28,135
a month, paid to you in rupees
- Spotify 26%
- YouTube 36%
- JioSaavn 24%
- Apple Music 10%
- Amazon Music 5%
Your plan
Each plan states the share you keep and its price on the pricing page.
An estimate, not a guarantee. Rates vary by listener country, free or paid subscription, and each store's reporting month. Streaming figures are per-stream averages. Excludes GST and TDS.
Three ways to work with SUF.
Artist management
For a small number of artists, we run the whole thing: release strategy, catalogue planning, brand and partnership direction, and a team that answers. It starts with a conversation.
Marketing services
Paid promotion for any artist or label in India, on or off our roster. YouTube Ads, reel campaigns with disclosed creators, and playlist pitching on Spotify. Real ad platforms and real accounts, never bots or stream farms.
Releasing the song is half the job.
Instant quotes. You do not need to be on our roster to use any of it.
YouTube Ads
Run your music video as a targeted ad. Pick the ad type and the views you want, and get your price on the spot.
Get a quoteReel marketing
Your song placed with creators whose audience already fits it. Real reels on real accounts, every link shared with you.
Get a quoteSpotify marketing
Playlist pitching built around your genre and language, so the streams come from listeners worth having.
Get a quoteYour catalogue, your statements, your numbers. One login.
Submit releases against a real delivery-spec check, follow each store's status, read statements itemised by store and country, and see streams, top cities and playlist adds in one place. Analytics are clearly marked as analytics; only your statements are money.
- Spec validation before review, so a release never bounces for a reason you could not see.
- Royalty splits with collaborators, each paid directly into their own account.
- GST invoices and TDS certificates generated for you, every payout.
sufdigitals.com/portalSample data
Streams, last 12 months
10,58,000
14
Tracks
62
Countries
318
Playlist adds
Release status
- SpotifyLive
- JioSaavnLive
- Apple MusicLive
- YouTube MusicLive
- Amazon MusicActivating
Royalty statement
| Period | Streams | Your revenue |
|---|---|---|
| May 2026 | 1,84,210 | ₹84,330 |
| Apr 2026 | 1,52,876 | ₹70,661 |
| Mar 2026 | 1,38,402 | ₹61,478 |
Plans in rupees, with the number stated up front.
Annual plans, from Rs 999 a year. Every plan states the share of royalties you keep before you pay anything, and you own 100% of your copyright on all of them, forever. Nothing renews without you saying so.
Artist plans
For releasing under your own name. Every tier reaches the same stores; they differ on the share you keep, how fast a release goes out, and how often you are paid.
Debut
Rs 999a year
Rs 1,179 including 18% GST, charged once at checkout
- You keep 80% of royalties
- 1 artist profile
- 25 releases a year
- Delivery in 7 to 10 days
- Quarterly payouts, Rs 1,000 minimum
- Support within 72 hrs
- Daily analytics
- Smart links that open your songs straight in every music app
- YouTube Content ID and Official Artist Channel
Rising
Rs 1,999a year
Rs 2,359 including 18% GST, charged once at checkout
- You keep 85% of royalties
- 1 artist profile
- 50 releases a year
- Delivery in 3 to 5 days
- Monthly payouts, Rs 500 minimum
- Support within 48 hrs
- Daily analytics
- Smart links that open your songs straight in every music app
- Choose your own release date
- Royalty splits with payee logins
- Spotify and Apple for Artists claim help
- YouTube Content ID and Official Artist Channel
Pro
Rs 2,999a year
Rs 3,539 including 18% GST, charged once at checkout
- You keep 90% of royalties
- 2 artist profiles
- 125 releases a year
- Delivery in Priority Queue
- Monthly payouts, no minimum
- Support within 24 hrs
- Daily analytics
- Smart links that open your songs straight in every music app
- Choose your own release date
- Your own label name on every release
- Dolby Atmos delivery
- Royalty splits with payee logins
- Spotify and Apple for Artists claim help
- Editorial playlist pitch support
- YouTube Content ID and Official Artist Channel
Signature
Rs 3,999a year
Rs 4,719 including 18% GST, charged once at checkout
- You keep 95% of royalties
- 5 artist profiles
- 250 releases a year
- Delivery in Priority Queue
- On demand payouts, no minimum
- Support within 12 hrs + WhatsApp
- Daily analytics
- Smart links that open your songs straight in every music app
- Choose your own release date
- Your own label name on every release
- Dolby Atmos delivery
- Royalty splits with payee logins
- Spotify and Apple for Artists claim help
- Editorial playlist pitch support
- YouTube Content ID and Official Artist Channel
- Catalogue transfer assistance
- Dedicated release manager
- Royalty Advance: get up to 6 months of royalties upfront
Label plans
For running several artists under one account, with consolidated statements and per-artist deal terms. A label plan starts to beat separate artist plans at around three artists.
Label Starter
Rs 4,999a year
Rs 5,899 including 18% GST, charged once at checkout
- You keep 85% of royalties
- Up to 10 artists
- Unlimited releases
- Delivery in 3 to 5 days
- Monthly payouts, Rs 500 minimum
- Support within 48 hrs
- Daily analytics
- Smart links that open your songs straight in every music app
- Label dashboard and roster view
- Consolidated statements across your artists
- Bulk catalogue import
- Your own label name on every release
- Content ID and OAC across your roster
Label Pro
Rs 7,999a year
Rs 9,439 including 18% GST, charged once at checkout
- You keep 90% of royalties
- Up to 30 artists
- Unlimited releases
- Delivery in Priority Queue
- Monthly payouts, no minimum
- Support within 24 hrs + account manager
- Daily analytics
- Smart links that open your songs straight in every music app
- Label dashboard and roster view
- Consolidated statements across your artists
- Bulk catalogue import
- Your own label name on every release
- Dolby Atmos delivery
- Recoupment tracking for advances
- Bulk release scheduling
- Content ID and OAC across your roster
Label Enterprise
Rs 9,999a year
Rs 11,799 including 18% GST, charged once at checkout
- You keep 95% of royalties
- Unlimited artists
- Unlimited releases
- Delivery in Priority Queue
- On demand payouts, no minimum
- Support within 12 hrs + WhatsApp + quarterly review
- Daily analytics
- Smart links that open your songs straight in every music app
- Label dashboard and roster view
- Consolidated statements across your artists
- Bulk catalogue import
- Your own label name on every release
- Dolby Atmos delivery
- Recoupment tracking for advances
- Bulk release scheduling
- Content ID and OAC across your roster
- Royalty Advance: get up to 6 months of royalties upfront
Want every feature side by side?
The pricing page puts every tier in one table, feature by feature, for artists and for labels.
Artists releasing with SUF.
100+ independent artists and labels across India. Release in any of 69 Indian languages.
Know the business.
Practical guides on the money, the rights and the platforms, written for artists in India.
8 minute read
How to distribute music in India: the complete 2026 guide
Music distribution gets your song onto Spotify, Apple Music, YouTube Music, JioSaavn and Gaana, and collects the royalties they owe you. Here is the full process and the platforms that actually matter in India now.
Read the guide7 minute read
How music royalties work in India: a straight answer
How streaming and publishing royalties actually reach an Indian artist: who pays who, how long it takes, and what TDS and GST mean for your payout. Written plainly, with the parts most guides skip.
Read the guide6 minute read
IPRS registration, explained
If you write or compose music in India, IPRS membership is how your publishing royalties actually reach you. Here is what it is, who should join, and how the process works.
Read the guide5 minute read
Getting your YouTube Official Artist Channel
An Official Artist Channel merges your presence on YouTube into one verified home: your releases, your videos, and your subscribers in a single place with a music note badge.
Read the guideQuestions, answered straight.
The things artists ask most before they start. The full list is on the FAQ page.
Create an account on the website, choose the plan that fits how much you release, and e-sign your distribution agreement. You can be set up and submitting your first release the same day.
There is no application to wait on and nobody decides whether you are allowed in. Every release is still checked against store delivery rules before it ships, so a release can be sent back for a fix, but that is a technical check and not a judgement on your music.
Artist plans cost Rs 999 (Debut), Rs 1,999 (Rising), Rs 2,999 (Pro) and Rs 3,999 (Signature) a year, before 18% GST. Label plans cost Rs 4,999 (Label Starter), Rs 7,999 (Label Pro) and Rs 9,999 (Label Enterprise) a year.
Every plan includes delivery to all major stores, YouTube Content ID, smart links and free ISRC and UPC codes. The plans differ on the share you keep, how many releases you get, how fast a release goes out and how often you are paid. The full comparison is on the pricing page.
No. We do not charge a saved card without you telling us to. We email you before your plan is due to end and it continues only if you renew it.
If a plan lapses, the music you have already released stays live and your royalties keep being reported and paid. What pauses is sending out new releases and the service levels that came with the plan. Your catalogue only comes down if you ask for it to come down.
Your release goes to more than 150 stores and streaming services worldwide, including Spotify, Apple Music, YouTube Music, JioSaavn, Gaana, Amazon Music, and Instagram and Facebook for Reels and Stories.
It also goes into YouTube Content ID where that is right for the song.
SUF delivers in 7 to 10 days on Debut and 3 to 5 days on Rising and Label Starter. Pro, Signature, Label Pro and Label Enterprise get delivery in the Priority Queue.
From the Rising plan up you choose the release date, at least that far away when you submit, and the song goes live on that date. On Debut the date is set for you: the earliest its 7-day delivery time allows, counted from the day you submit. Stores sometimes take a little longer on a first release, while they create your artist profile. If you want editorial playlist pitching, lock the release 14 days before release day.
Stores report and pay about two to three months after the month your music was played. When a report reaches us, your share is credited to your portal, and you withdraw it on your plan's schedule.
Debut pays quarterly with a Rs 1,000 minimum, Rising and Label Starter monthly with a Rs 500 minimum, Pro and Label Pro monthly with no minimum, and Signature and Label Enterprise on demand with no minimum. Money goes to your own bank account or UPI.
Put your next release out.
Create your account, pick a plan, upload your first release. It takes a few minutes and nobody has to approve you first.